CREATIVES IN THE CATSKILLS
we are reservoir.
A full-service branding, production, and social media team located in Ellenville, NY. Specializing in visual identity & content creation, our clients range from international beauty & fashion brands to local hospitality, food, and lifestyle businesses.
WHAT WE DO:
BRANd
identity
BRAND BOOKS • VISUAL IDENTITIES • STYLE GUIDES • BRAND PLANNING
Our designers specialize in visual identities that help brands scale across platforms, create consistency amongst brand assets, and generate meaningful impact: logos, typefaces, color palettes, visuals.
We assist in fine-tuning target audiences, brand missions & messaging, values, points of difference, and tone of voice.
CONTENT CREATION
PHOTOGRAPHY • VIDEOGRAPHY • GRAPHIC DESIGN • COPYWRITING
With 24/7 access to our studio space, we can generate industry-quality photos and videos for your brand ideal for social and e-comm.
Alongside our production abilities, we can help design or write content for your company that will resonate with your target audience.
SOCIAL MEDIA
SOCIAL STRATEGY • MANAGEMENT • INFLUENCER PARTNERSHIPS • PAID MEDIA & BOOSTING
As a one-stop shop, we carry your brand seamlessly through social. We generate content calendars, secure social partnerships, and engage with your audience, so you can focus on other elements of your company.
We work with both organic and paid channels at a variety of levels and can build a dedicated team based on your needs.
TORI MESSNER
Creative Director & Co-Founder
Tori’s design philosophy is rooted in curiosity, conceptual thinking, and hard work. Her goal is to provide unique brand experiences for local Catskill companies. Whether it’s a new visual identity, a competitive social presence, or an updated website— Tori is here for it.
NATALIA MOENA
Photographer & Co-Founder
Natalia’s work is a balance of bright, studio, commercial photography and quiet, intimate, documentary work. Travel, food origins and the people behind the process are subject matter of interest to her.
VICTORIA NELSON
Videographer & Social Media Strategist
Victoria is a digital strategist and videographer specializing in social media, with years of experience in content creation for brands like Victoria's Secret, Ralph Lauren, Target, and L'Oréal. Victoria combines her skills in creative storytelling and high-quality art direction to help brands communicate their points of difference and translate them into direct sales.
SCOTT FROST
Producer & Stylist
Scott’s inherent love of color, form, and function are always present in his work. With a background in theatrical design and advertising, he loves collaborating with other artists to create one-of-a-kind assets that truly stand out.
SAY HELLO
Interested in our services? Drop us a line and let us know a little bit about yourself. We’re here to help!